About/Skills
Social Media publisher & Digital Creative Marketing lead with 10+ years of experience. Ensuring heart and fun are in every new project. Creating and executing social-first content across Instagram, TikTok, Facebook and paid social. Creative, analytical, and hands-on. Thrive working alone and in a team. Passionate, motivated and willing to learn.
Experience
Marketing Manager – PopUp Painting – 2016 – Present
Own and execute social-first content strategy across platforms and paid social for immersive lifestyle events, including video, graphics, blogs, and influencer collaborations.
Designed & produced marketing assets (print & digital) across all channels.
Lead online advertising campaigns (Meta/Google) to improve lead generation & brand awareness.
Manage website development, content, and SEO best practices.
Oversee external communications & a marketing team to align content with high-value campaigns and brand consistency across all platforms.
Analyse performance & audience data for growth, engagement and sales.
Event Marketing & Craft Workshops – Solo Craft Fair – 2024 – Present
Generate new ideas for social media management.
Liaise with and organise creative individuals at craft fairs.
Manage working relationships & collaborate closely with the sales team to ensure the smooth operation of events.
Marketing Manager – London Art Bar – 2021 – Present
Lead & execute marketing, social and digital strategy for immersive creative events.
Generate new content ideas, create videos and imagery for paid promotions, in-house advertisements, and social media posts.
Create and manage Meta and Google adverts.
Oversee marketing team, Bar Team & contractors, ensuring professional development—Analyse data to optimise for growth.
Art Business – Daltonsart Art – Present
Generate and publish new ideas for professional practice and manage admin..
Create & post shareable videos and images for audience engagement & growth.
Manage WordPress website development & SEO.
Digital Marketing Lead – Cronosone Escape Room -2024 Contract
Devise and execute the online PPC Google Adverts and Facebook Adverts to increase brand awareness and drive sales.
Create on-brand marketing assets for promotion and social media.
Marketing Lead – Bright Little Labs – 2022 Contract
Lead and execute the marketing and social strategy for the second book in the Agent Asha series.
Help organise, plan and execute Influencer outreach, identifying on-brand creators, coordinating partnerships, and securing coverage across digital platforms.
Created engaging content (video, graphics) tailored to a child-friendly audience while maintaining educational and brand values.
Help organise and participate in key promotional launch events.
Moniker Projects Gallery Assistant – Supervisor – 2015
YPLAN – Content Entry Assistant & Promoter – Admin & Sales – 2014
Art Assistant – Ben Johnson – Creative Skills – 2013/14
Technical Skills & Knowledge
Social Media Apps, Meta Ads, Google Ads, Google Analytics.
Website CMS – WordPress/Squarespace/Wix, Mailchimp, Anchor, Photoshop, Canva, Basic Adobe Illustrator, Premiere Pro. Influencer Bulba App.
Google SEO Fundamentals Certificate
Digital Marketing & E-Commerce Professional Certificate
References
